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The One Ingredient That Makes Costco Rotisserie Chicken So Addictive


Rotisserie chicken is a wonderful thing. It tastes amazing and can help get dinner on the table in a flash, saving time and energy for a satisfying and stress-free meal. Many large supermarkets make and sell their own version of the classic rotisserie chicken, but one in particular stands out. It is, of course, the Coscto $4.99 rotisserie chicken — a rotisserie chicken so popular it even has its own fan page. But what exactly makes it so addictively delicious? Why is it put on a pedestal when so many other stores offer their own variation?

21 Great Dishes You Can Make With Supermarket Rotisserie Chicken

Back in the day, when Costco, a chain that has quite a few cult-favorite products as well as unbelievable bargains, began to produce their rotisserie chickens, the incredibly low price was what drew customers in. For just $4.99, Costco members could walk away with a massive 3-pound seasoned and cooked bird — what a great, convenient and affordable way to feed the family, right?

These days, many other grocery stores have also begun to price their rotisserie chickens at competitively low prices around five dollars, and yet people still clamor for the Costco chicken! Some fans even claim it is the only reason they even go to Costco.

One reason Costco’s birds may rank better than other supermarket rotisserie chicken is the high turnover. More chickens sell at a faster rate at Costco, and therefore you are much more likely to get a chicken that is cooked to perfection, rather than one that has been spinning for hours, drying out and becoming less and less delicious. But there is another reason: salt. More specifically Costco injects the chickens with a saline solution, which is a fancy way of saying that the birds are brined. Brining, as many chefs and home cooks know, can effortlessly lead to a more succulent and well-flavored end result when it comes to chicken as well as many other proteins.

Using salt in the form of a brine (rather than just sprinkling it over the top of the birds) definitely contributes to the Costco rotisserie chicken’s well-loved taste and texture. Don’t let the salt content scare you away, though — salt is not actually addictive, and can actually be quite good for you.

Costco knows that when you combine good flavor with a large portion and an amazingly low price, you've got a winner. And while we’ve just revealed one great secret of the famous $4.99 Costco chicken, there's even more you don't know about this product.


Don't Buy Your Chicken At Costco. Here's Why.

When you're having one of those don't-even-think-about-asking-me-to-cook days, it can be a lifesaver to swing by your local warehouse store, flash your card, and pick up one of Costco's famous rotisserie chickens. (They're so popular, they even have their own Facebook page.) What's not to love about them? They're ready to eat, tasty as all get-out, a bargain at $4.99, and after the initial dinner, you can use the rest in dozens of recipes using leftover chicken. But as convenient and cheap as they are, there's a good argument for not buying Costco rotisserie chicken (via Business Insider ).

Costco members love their ready-to-eat birds: The company sold 91 million of them in 2018 alone (per CNN). In fact, the demand for rotisserie chicken is so great that the company built its own chicken processing plant in Nebraska to ensure a steady supply of the smaller whole chickens that cook well in the rotisserie oven. The move actually costs the mega-chain money in the long run, but they stand by their belief that Costco members' happiness outweighs corporate profits.

Still, if you're concerned about health and taste, you could do better than picking up a pre-cooked chicken.


Don't Buy Your Chicken At Costco. Here's Why.

When you're having one of those don't-even-think-about-asking-me-to-cook days, it can be a lifesaver to swing by your local warehouse store, flash your card, and pick up one of Costco's famous rotisserie chickens. (They're so popular, they even have their own Facebook page.) What's not to love about them? They're ready to eat, tasty as all get-out, a bargain at $4.99, and after the initial dinner, you can use the rest in dozens of recipes using leftover chicken. But as convenient and cheap as they are, there's a good argument for not buying Costco rotisserie chicken (via Business Insider ).

Costco members love their ready-to-eat birds: The company sold 91 million of them in 2018 alone (per CNN). In fact, the demand for rotisserie chicken is so great that the company built its own chicken processing plant in Nebraska to ensure a steady supply of the smaller whole chickens that cook well in the rotisserie oven. The move actually costs the mega-chain money in the long run, but they stand by their belief that Costco members' happiness outweighs corporate profits.

Still, if you're concerned about health and taste, you could do better than picking up a pre-cooked chicken.


Don't Buy Your Chicken At Costco. Here's Why.

When you're having one of those don't-even-think-about-asking-me-to-cook days, it can be a lifesaver to swing by your local warehouse store, flash your card, and pick up one of Costco's famous rotisserie chickens. (They're so popular, they even have their own Facebook page.) What's not to love about them? They're ready to eat, tasty as all get-out, a bargain at $4.99, and after the initial dinner, you can use the rest in dozens of recipes using leftover chicken. But as convenient and cheap as they are, there's a good argument for not buying Costco rotisserie chicken (via Business Insider ).

Costco members love their ready-to-eat birds: The company sold 91 million of them in 2018 alone (per CNN). In fact, the demand for rotisserie chicken is so great that the company built its own chicken processing plant in Nebraska to ensure a steady supply of the smaller whole chickens that cook well in the rotisserie oven. The move actually costs the mega-chain money in the long run, but they stand by their belief that Costco members' happiness outweighs corporate profits.

Still, if you're concerned about health and taste, you could do better than picking up a pre-cooked chicken.


Don't Buy Your Chicken At Costco. Here's Why.

When you're having one of those don't-even-think-about-asking-me-to-cook days, it can be a lifesaver to swing by your local warehouse store, flash your card, and pick up one of Costco's famous rotisserie chickens. (They're so popular, they even have their own Facebook page.) What's not to love about them? They're ready to eat, tasty as all get-out, a bargain at $4.99, and after the initial dinner, you can use the rest in dozens of recipes using leftover chicken. But as convenient and cheap as they are, there's a good argument for not buying Costco rotisserie chicken (via Business Insider ).

Costco members love their ready-to-eat birds: The company sold 91 million of them in 2018 alone (per CNN). In fact, the demand for rotisserie chicken is so great that the company built its own chicken processing plant in Nebraska to ensure a steady supply of the smaller whole chickens that cook well in the rotisserie oven. The move actually costs the mega-chain money in the long run, but they stand by their belief that Costco members' happiness outweighs corporate profits.

Still, if you're concerned about health and taste, you could do better than picking up a pre-cooked chicken.


Don't Buy Your Chicken At Costco. Here's Why.

When you're having one of those don't-even-think-about-asking-me-to-cook days, it can be a lifesaver to swing by your local warehouse store, flash your card, and pick up one of Costco's famous rotisserie chickens. (They're so popular, they even have their own Facebook page.) What's not to love about them? They're ready to eat, tasty as all get-out, a bargain at $4.99, and after the initial dinner, you can use the rest in dozens of recipes using leftover chicken. But as convenient and cheap as they are, there's a good argument for not buying Costco rotisserie chicken (via Business Insider ).

Costco members love their ready-to-eat birds: The company sold 91 million of them in 2018 alone (per CNN). In fact, the demand for rotisserie chicken is so great that the company built its own chicken processing plant in Nebraska to ensure a steady supply of the smaller whole chickens that cook well in the rotisserie oven. The move actually costs the mega-chain money in the long run, but they stand by their belief that Costco members' happiness outweighs corporate profits.

Still, if you're concerned about health and taste, you could do better than picking up a pre-cooked chicken.


Don't Buy Your Chicken At Costco. Here's Why.

When you're having one of those don't-even-think-about-asking-me-to-cook days, it can be a lifesaver to swing by your local warehouse store, flash your card, and pick up one of Costco's famous rotisserie chickens. (They're so popular, they even have their own Facebook page.) What's not to love about them? They're ready to eat, tasty as all get-out, a bargain at $4.99, and after the initial dinner, you can use the rest in dozens of recipes using leftover chicken. But as convenient and cheap as they are, there's a good argument for not buying Costco rotisserie chicken (via Business Insider ).

Costco members love their ready-to-eat birds: The company sold 91 million of them in 2018 alone (per CNN). In fact, the demand for rotisserie chicken is so great that the company built its own chicken processing plant in Nebraska to ensure a steady supply of the smaller whole chickens that cook well in the rotisserie oven. The move actually costs the mega-chain money in the long run, but they stand by their belief that Costco members' happiness outweighs corporate profits.

Still, if you're concerned about health and taste, you could do better than picking up a pre-cooked chicken.


Don't Buy Your Chicken At Costco. Here's Why.

When you're having one of those don't-even-think-about-asking-me-to-cook days, it can be a lifesaver to swing by your local warehouse store, flash your card, and pick up one of Costco's famous rotisserie chickens. (They're so popular, they even have their own Facebook page.) What's not to love about them? They're ready to eat, tasty as all get-out, a bargain at $4.99, and after the initial dinner, you can use the rest in dozens of recipes using leftover chicken. But as convenient and cheap as they are, there's a good argument for not buying Costco rotisserie chicken (via Business Insider ).

Costco members love their ready-to-eat birds: The company sold 91 million of them in 2018 alone (per CNN). In fact, the demand for rotisserie chicken is so great that the company built its own chicken processing plant in Nebraska to ensure a steady supply of the smaller whole chickens that cook well in the rotisserie oven. The move actually costs the mega-chain money in the long run, but they stand by their belief that Costco members' happiness outweighs corporate profits.

Still, if you're concerned about health and taste, you could do better than picking up a pre-cooked chicken.


Don't Buy Your Chicken At Costco. Here's Why.

When you're having one of those don't-even-think-about-asking-me-to-cook days, it can be a lifesaver to swing by your local warehouse store, flash your card, and pick up one of Costco's famous rotisserie chickens. (They're so popular, they even have their own Facebook page.) What's not to love about them? They're ready to eat, tasty as all get-out, a bargain at $4.99, and after the initial dinner, you can use the rest in dozens of recipes using leftover chicken. But as convenient and cheap as they are, there's a good argument for not buying Costco rotisserie chicken (via Business Insider ).

Costco members love their ready-to-eat birds: The company sold 91 million of them in 2018 alone (per CNN). In fact, the demand for rotisserie chicken is so great that the company built its own chicken processing plant in Nebraska to ensure a steady supply of the smaller whole chickens that cook well in the rotisserie oven. The move actually costs the mega-chain money in the long run, but they stand by their belief that Costco members' happiness outweighs corporate profits.

Still, if you're concerned about health and taste, you could do better than picking up a pre-cooked chicken.


Don't Buy Your Chicken At Costco. Here's Why.

When you're having one of those don't-even-think-about-asking-me-to-cook days, it can be a lifesaver to swing by your local warehouse store, flash your card, and pick up one of Costco's famous rotisserie chickens. (They're so popular, they even have their own Facebook page.) What's not to love about them? They're ready to eat, tasty as all get-out, a bargain at $4.99, and after the initial dinner, you can use the rest in dozens of recipes using leftover chicken. But as convenient and cheap as they are, there's a good argument for not buying Costco rotisserie chicken (via Business Insider ).

Costco members love their ready-to-eat birds: The company sold 91 million of them in 2018 alone (per CNN). In fact, the demand for rotisserie chicken is so great that the company built its own chicken processing plant in Nebraska to ensure a steady supply of the smaller whole chickens that cook well in the rotisserie oven. The move actually costs the mega-chain money in the long run, but they stand by their belief that Costco members' happiness outweighs corporate profits.

Still, if you're concerned about health and taste, you could do better than picking up a pre-cooked chicken.


Don't Buy Your Chicken At Costco. Here's Why.

When you're having one of those don't-even-think-about-asking-me-to-cook days, it can be a lifesaver to swing by your local warehouse store, flash your card, and pick up one of Costco's famous rotisserie chickens. (They're so popular, they even have their own Facebook page.) What's not to love about them? They're ready to eat, tasty as all get-out, a bargain at $4.99, and after the initial dinner, you can use the rest in dozens of recipes using leftover chicken. But as convenient and cheap as they are, there's a good argument for not buying Costco rotisserie chicken (via Business Insider ).

Costco members love their ready-to-eat birds: The company sold 91 million of them in 2018 alone (per CNN). In fact, the demand for rotisserie chicken is so great that the company built its own chicken processing plant in Nebraska to ensure a steady supply of the smaller whole chickens that cook well in the rotisserie oven. The move actually costs the mega-chain money in the long run, but they stand by their belief that Costco members' happiness outweighs corporate profits.

Still, if you're concerned about health and taste, you could do better than picking up a pre-cooked chicken.


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